WFFA Pulse New York City 2023 to take place at American Dream

The World Freestyle Football Association (WFFA) and American Dream have announced that the 2023 edition of Pulse New York City, the official North American qualifier for the World Freestyle Football Championship Finals, will take place at the premium entertainment venue, located in East Rutherford, New Jersey, USA.

The first-ever edition of a Pulse Series event in North America will boast a uniquely styled location at the USA Northeast’s premier entertainment retail destination. Situated in the heart of the New Jersey Meadowlands, just minutes outside of New York City, American Dream provides the ultimate destination for sports, concerts, and other major events. The venue offers all of the space, amenities, technology, and ambience to support the Freestyle Football event, with fully-equipped facilities for athletes, journalists, and fans.

Dan Wood, Head of Partnerships at the WFFA, said, “We are really excited to bring the North American leg of the Pulse Series to such an iconic venue as American Dream. It will doubtlessly be a fantastic experience both for athletes and fans!”.


About American Dream

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American Dream
, developed by Triple Five Group, is an unparalleled mix of world-class entertainment, retail and dining, comprising more than 3 million square feet just minutes away from New York City in East Rutherford, New Jersey. 

American Dream is home to leading attractions, including DreamWorks Water Park, Nickelodeon Universe Theme Park, LEGOLAND Discovery Center, SEA LIFE Aquarium, Big SNOW Ski Hill and Dream Wheel (a 300-foot observation wheel overlooking the NYC skyline), as well as attractions debuting soon such as The Game Room Powered by Hasbro and Skip Barber Racing Go-Kart Academy.

American Dream’s immersive luxury shopping and dining experience – The Avenue – features Saks Fifth Avenue, Hermès, Saint Laurent, Tiffany & Co., Gucci, Dolce&Gabbana, Ferrari, Gentle Monster, Carpaccio, a fine-dining Italian restaurant, and much more. The retail and dining collection is further expanded with flagship locations for Aritzia, H&M, PRIMARK, Uniqlo, Sephora and Zara; as well as the Toys“R”Us global flagship, the only standalone location in the U.S, the first-ever MrBeast Burger restaurant, and the world’s first and only “candy department store,” IT’SUGAR.

For more information about American Dream, please visit its official channels:


Stay tuned to the official channels of the WFFA to follow the latest updates!

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